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dc.contributor.authorWilson, Julie A.
dc.date.accessioned2014-11-10T13:42:51Z
dc.date.available2014-11-10T13:42:51Z
dc.date.issued2014-02-01
dc.identifier.citationWilson, Julie A. 2014. "Cosmopolitan Stars, Interactive Audience Labor, and the Digital Economy of Global Care." Television & New Media 15, no. 2 (February): 104-120en_US
dc.identifier.issn1527-4764
dc.identifier.issn1552-8316
dc.identifier.urihttp://hdl.handle.net/10456/37061
dc.description.abstractCosmopolitan stars like Angelina Jolie not only urge charity and care; increasingly, they link Western media audiences to international aid and development agencies, enjoining them to become empowered, socially entrepreneurial world citizens through online participation in global civil society. These developments are indicative of significant shifts in the cultural life of both media celebrity and citizenship, as charitable stars and the small acts of digital caring they solicit from their media audiences have emerged as central linchpins in global governmentality. Tracing the social, cultural, and political-economic productivity of celebrity branding and media interactivity for global regimes of governing, this essay shows how caring stars and audience labor are mobilized to fuel a digital economy of global care that sustains the social welfare work of the international community.en_US
dc.language.isoen_USen_US
dc.publisherSageen_US
dc.relation.ispartofTelevision & New Mediaen_US
dc.relation.isversionofhttp://dx.doi.org/10.1177/1527476412448469en_US
dc.subjectaudience laboren_US
dc.subjectbrandingen_US
dc.subjectcelebrityen_US
dc.subjectcharityen_US
dc.subjectcitizenshipen_US
dc.subjectcosmopolitanismen_US
dc.subjectgovernmentalityen_US
dc.subjectinteractivityen_US
dc.titleCosmopolitan Stars, Interactive Audience Labor, and the Digital Economy of Global Careen_US
dc.description.versionPostprinten_US
dc.contributor.departmentCommunication Artsen_US
dc.citation.volume15en_US
dc.citation.issue2en_US
dc.citation.spage104en_US
dc.citation.epage120en_US
dc.identifier.doi10.1177/1527476412448469
dc.contributor.avlauthorWilson, Julie A.


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